Archives - March
Mediatisation knocked on our door, too
Traditional mass media dominated in the 20th century, serving as a communication channel to reach consumers, public and various stakeholders. Due to creating and passing on the content, relations with the media become the key part of public relations. However, the media soon became saturated with press releases - some...Read this article...
Mediatisation – an option or the only possible choice
We are witnessing the emergence and growth of megalomaniac companies, where technology, development and consumption enable their production of products and services to go full steam ahead. Basic activities are becoming less important and companies are successfully spreading across the world due to their diverse network in various fields and...Read this article...
Propiar’s 12 marked by changes
The result of Propiar's 12 years of operation and development are specializations in various areas of communication creating trends and managing changes. We launched a new and mediatised website on our birthday. All these changes were followed by a renewal of our 'appearance' reflected in a completely new integrated graphic...Read this article...