Archives - March

How to communicate with your employees during the coronavirus epidemic

These are the uncertain times we have never experienced before, and the leaders face the questions they may not have answers to. Since we have no experience in this field, it is difficult to know what to do and how to communicate. As in any crisis, you have to communicate...Read this article...

TikTok changing the rules of the game

The Washington Post recently hired a TikTok expert, Buzzfeed is looking for teens to follow this year's presidential election on the social network, more and more celebrities (from Selena Gomez and Jennifer Lopez to Jimmy Fallon) are using it, and companies like Pepsi, Universal Pictures and Skittles are aware of...Read this article...

A thin line of panic

Sometimes, the blog posts must be shorter to leave more space for reflection. Pestilence was on its way to Damascus and sped by a chief’s caravan in the desert. “Where are you speeding to?” asked the chief. “To Damascus. I mean to take a thousand lives.” On its way back...Read this article...

Things shouldn’t always be great

The relationship between the client and the agency is specific and unique, and it is often hard to compare the relationship between individual clients. Successful collaboration requires a lot of effort and work, especially at the beginning. Although it is difficult to hear negative things that may even jeopardize collaboration,...Read this article...