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The power of colours — part 2

In the first part of the blog, we talked about the importance of colours in creating a brand image and the message we want to convey. We have presented the meaning of warm colours in more detail, so now let's look at the meaning of cool and neutral colours. Cool...Read this article...

The power of colours — part 1

Colours evoke different feelings and affect our emotions and behaviour. Colours brighten our day and help us to receive and send messages in a quality and memorable way. Colours influence our daily decisions, including purchasing. The choice of colour can thus be the difference between mediocrity and standout.  Have you...Read this article...

Etiquette on social media

Social networks have been one of the main channels for everyday communication for many years. Indeed, in the past year, they have also been adopted by those who avoided them before the #stayathome period. As their use increases from year to year, certain general guidelines for digital communication should be...Read this article...

10 creative tips for IG Stories

Capturing and presenting moments from everyday life with the help of photos and videos has become extremely popular. Much of the credit for this goes to the Instagram Story (IG Story) feature, which is used by as many as 500 million users every day. How to create an IG Story...Read this article...