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Is TikTok suitable for creating digital campaigns?
The companies deciding to carry out well-thought-out campaigns on TikTok at this point are achieving enviable results with no major financial investments. TikTok is currently one of the most popular platforms with its 800 million active monthly users. The average TikTok user spends as much as 52 minutes a day...Read this article...
Ilka Štuhec on public relations in the development of her career
Many dream of becoming top, mass-adored athletes, musicians, actors. In short - celebrities. We see splendour and fame, and too often don’t understand that it’s not just this particular star in question, but a whole team of experts on different fields are behind it who help the individual in fulfilling...Read this article...
Social networks proved themselves with special measures during the pandemic
Although at first glance social networks seem to be just some big wheels in the profit factory, many have proven to be a valuable source of information in these turbulent times, also showing concern for their users by taking certain (editorial) measures. Ever since we’ve embraced social networks as part...Read this article...
Put your story on paper
Happened to you, too? You've put together a great story in your mind and knew exactly what your readers or friends want to hear. Enthusiastically, you sit in front of your computer or a piece of paper and start writing ... but what if the words don't come out the...Read this article...
